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How to Create Great Social Media Content in a “Boring” Industry
Do you work in an industry that others might consider a little boring? After all, sometimes what we find riveting might not exactly translate well to video, graphic design, or written content? If...
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How to Write a Brand Messaging Guide (and Why You Should!)
If you’ve been following a brand for a long time, you’ll start to feel a connection with their articles and posts. Whether it’s those roasting snarky tweets from Wendy’s, or the family-friendly...
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What Is the Best Time to Post on Instagram?
Will posting on your Instagram account at 11.11 on a full moon make your brand go viral? Probably not. So, why should we care about the best times to post on Instagram? Of course, you’re free to post...
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How to Spot the Signs of an Incoming Social Media Crisis
We have a saying in England: “Closing the door after the horse has bolted.” Wouldn’t it be better if you could stop the horse from bolting in the first place? Yes, of course. Yet many brands are taken...
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Writing for Social Media: Your 5-Point Checklist
Your social media strategy may include brand awareness, lead generation, or customer retention. Those factors are all achieved through one thing: excellent social media writing skills. Social media...
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How to Secure a Bigger Social Media Budget in 2024
Is 2024 the year for securing a bigger social media budget? Recession concerns are looming, with 64% of marketers viewing it as the biggest threat to 2024 strategies, while 41% cite inflation and the...
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What to Do When Salesforce Social Studio Sunsets
After Nov. 18, 2024, you’ll no longer be able to access Social Studio by Salesforce. “All the associated customer data will be deleted once your contract ends in accordance with our Trust and...
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How Top Retailers Use Pinterest to Drive Sales in the Holiday Season
Retailers often overlook Pinterest as a revenue-generating social platform. But Pinterest users are active buyers. A total of 75% of Pinterest users say they’re always shopping, and 44% of millennial...
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How B2Bs Can Use LinkedIn for Crisis Communication and Management
LinkedIn offers organizations a valuable communication platform for B2Bs and stakeholder outreach during times of crisis. But with an audience that expects professional communication, the pressure is...
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Organize Your Content Ideas Better With Agorapulse’s Notes
According to Forbes, 48% of content marketing is outsourced to agencies. This delegation often includes content writing, social media management, and graphic design. Agencies collaborating with brands...
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